Remarkable Beach Destination. Cha-Ams fame was established when its neighbour Hua Hin became a royal resort and members of the royal family commented that Cha-Am was just as beautiful. As a result, Cha-Am has become a firm favourite with weekend visitors from Bangkok, and is becoming increasingly popular with international visitors keen on experiencing a genuinely Thai resort town. Theres a complete absence of bars along the beach local bylaws wont permit them. There are though numerous hotels and restaurants dotted about the 3 kilometre long beach and it easy to pick up a place to rest in a deckchair under an umbrella. You can get a donkey ride if you want one and it is possible to rent bicycles to explore the area.

Cha-am is remarkable in that it is unremarkable this is a pleasant beach with green water and thats about it. Cha-am is not in your face and that can make a genuine change and probably what is making it more attractive to foreigners.

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